A Northway journey with old masters but new paths

We are a new type of strategic design consultancy rooted in the experience of 25 years delivering deep thinking and quality craft.

A Northway journey with old masters but new paths

We are a new type of strategic design consultancy rooted in the experience of 25 years delivering deep thinking and quality craft.

A Northway journey with old masters but new paths

We are a new type of strategic design consultancy rooted in the experience of 25 years delivering deep thinking and quality craft.

A Northway journey with old masters but new paths

We are a new type of strategic design consultancy rooted in the experience of 25 years delivering deep thinking and quality craft.
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The Context

Brands face growing pressure
to do more with less, faster. No wonder some are losing the North

In a world where speed, scale, and efficiency are non-negotiable, staying relevant isn’t just a goal; it’s survival. But for many brands, juggling complexity, limited resources, and an ever-growing list of platforms is a challenge that’s increasingly hard to keep up with.
The Context

Brands face growing pressure
to do more with less, faster. No wonder some are losing the North

In a world where speed, scale, and efficiency are non-negotiable, staying relevant isn’t just a goal; it’s survival. But for many brands, juggling complexity, limited resources, and an ever-growing list of platforms is a challenge that’s increasingly hard to keep up with.
01
02
03
The Context

Brands face growing pressure
to do more with less, faster. No wonder some are
losing the North

In a world where speed, scale, and efficiency are non-negotiable, staying relevant isn’t just a goal; it’s survival. But for many brands, juggling complexity, limited resources, and an ever-growing list of platforms is a challenge that’s increasingly hard to keep up with.
01
02
03
The Context

Brands face growing pressure
to do more with less, faster.
No wonder some are losing the North

In a world where speed, scale, and efficiency are non-negotiable, staying relevant isn’t just a goal; it’s survival. But for many brands, juggling complexity, limited resources, and an ever-growing list of platforms is a challenge that’s increasingly hard to keep up with.

Our collaboration model

We don’t just deliver work. We build partnerships grounded in trust, shared goals, and a drive to do our best work together.

Our collaboration model

We don’t just deliver work. We build partnerships grounded in trust, shared goals, and a drive to do our best work together.

Our collaboration model

We don’t just deliver work. We build partnerships grounded in trust, shared goals, and a drive to do our best work together.

Our collaboration model

We don’t just deliver work. We build partnerships grounded in trust, shared goals, and a drive to do our best work together.

Lean team. Maximum expertise.
Exceptional outcomes.

Lean team. Maximum expertise.
Exceptional outcomes.

Lean team. Maximum expertise. Exceptional outcomes.

We believe big, static teams aren’t suited for today’s complex challenges. Instead, we operate with a lean core of senior talent, amplified by an exceptional network of external specialist partners, carefully selected for your specific needs. Because there’s no one-size-fits-all team, just the right experts, assembled precisely for you.
We believe big, static teams aren’t suited for today’s complex challenges. Instead, we operate with a lean core of senior talent, amplified by an exceptional network of external specialist partners, carefully selected for your specific needs. Because there’s no one-size-fits-all team, just the right experts, assembled precisely for you.
Clients

Your warmth in the freezing cold

We love our clients and live for them. They’re the reason we show up at our best. In high-stakes environments and fast-moving markets, we bring clarity, positive energy, and a steady hand. We’re here to make your path smoother, your outcomes stronger, and your day a little easier.
Clients

Your warmth in the freezing cold

We love our clients and live for them. They’re the reason we show up at our best. In high-stakes environments and fast-moving markets, we bring clarity, positive energy, and a steady hand. We’re here to make your path smoother, your outcomes stronger, and your day a little easier.
Clients

Your warmth in the freezing cold

We love our clients and live for them. They’re the reason we show up at our best. In high-stakes environments and fast-moving markets, we bring clarity, positive energy, and a steady hand. We’re here to make your path smoother, your outcomes stronger, and your day a little easier.
Clients

Your warmth in the freezing cold

We love our clients and live for them. They’re the reason we show up at our best. In high-stakes environments and fast-moving markets, we bring clarity, positive energy, and a steady hand. We’re here to make your path smoother, your outcomes stronger, and your day a little easier.
Partners

Northerners in arms

When we team up with fellow creatives, technologists, and strategists, we bring the same mindset we bring to every challenge: open minds, high standards, and zero ego. Our partnerships thrive on mutual respect and the belief that collaboration beats competition, every time.
Partners

Northerners in arms

When we team up with fellow creatives, technologists, and strategists, we bring the same mindset we bring to every challenge: open minds, high standards, and zero ego. Our partnerships thrive on mutual respect and the belief that collaboration beats competition, every time.
Partners

Northerners in arms

When we team up with fellow creatives, technologists, and strategists, we bring the same mindset we bring to every challenge: open minds, high standards, and zero ego. Our partnerships thrive on mutual respect and the belief that collaboration beats competition, every time.
Partners

Northerners in arms

When we team up with fellow creatives, technologists, and strategists, we bring the same mindset we bring to every challenge: open minds, high standards, and zero ego. Our partnerships thrive on mutual respect and the belief that collaboration beats competition, every time.

Business leadership

Our team is led by Eduardo de Felipe, an award-winning design consultant with over 25 years of experience partnering with some of the world’s leading brands.

Business leadership

Our team is led by Eduardo de Felipe, an award-winning design consultant with over 25 years of experience partnering with some of the world’s leading brands.

Business leadership

Our team is led by Eduardo de Felipe, an award-winning design consultant with over 25 years of experience partnering with some of the world’s leading brands.

Business leadership

Our team is led by Eduardo de Felipe, an award-winning design consultant with over 25 years of experience partnering with some of the world’s leading brands.
Experience
Experience
Experience
Experience
2019, Barcelona
CEO at Hanzo
2015, London
Executive Design Director at Havas London
2013, London
Executive Design Director at Work Club
2008, London
Founder & Creative Director at Pirata
2005, London
Associate Creative Director at Dare
Eduardo is a design consultant and business leader with over 25 years of experience building brands, digital products and services for world-leading organizations. He thrives at the intersection of strategy, creativity, design and technology, delivering impactful solutions that drive business growth. Previously, he founded and led Pirata, one of the UK’s leading digital studios, guiding it through acquisition by Havas, where he became Executive Design Director. Most recently, Eduardo has applied his entrepreneurial and strategic expertise to lead Hanzo, a leading independent design and technology agency.

Eduardo de Felipe

Founding Partner
Founding Partner
Founding Partner
Clients
Founding Partner

Eduardo de Felipe

Eduardo de Felipe

Eduardo de Felipe

Eduardo is a design consultant and business leader with over 25 years of experience building brands, digital products and services for world-leading organizations. He thrives at the intersection of strategy, creativity, design and technology, delivering impactful solutions that drive business growth. Previously, he founded and led Pirata, one of the UK’s leading digital studios, guiding it through acquisition by Havas, where he became Executive Design Director. Most recently, Eduardo has applied his entrepreneurial and strategic expertise to lead Hanzo, a leading independent design and technology agency.
Eduardo is a design consultant and business leader with over 25 years of experience building brands, digital products and services for world-leading organizations. He thrives at the intersection of strategy, creativity, design and technology, delivering impactful solutions that drive business growth. Previously, he founded and led Pirata, one of the UK’s leading digital studios, guiding it through acquisition by Havas, where he became Executive Design Director. Most recently, Eduardo has applied his entrepreneurial and strategic expertise to lead Hanzo, a leading independent design and technology agency.
Eduardo is a design consultant and business leader with over 25 years of experience building brands, digital products and services for world-leading organizations. He thrives at the intersection of strategy, creativity, design and technology, delivering impactful solutions that drive business growth. Previously, he founded and led Pirata, one of the UK’s leading digital studios, guiding it through acquisition by Havas, where he became Executive Design Director. Most recently, Eduardo has applied his entrepreneurial and strategic expertise to lead Hanzo, a leading independent design and technology agency.

Interested in discovering our full portfolio?

Interested in discovering our full portfolio?

Interested in discovering our full portfolio?

Interested in discovering our full portfolio?