La Casa dels Clร ssics

Aurea Dicta, by Miquel Barcelรณ

Arts & Culture
Spain
La Casa dels Clร ssics

Aurea Dicta, by Miquel Barcelรณ

Arts & Culture
Spain
La Casa dels Clร ssics

Aurea Dicta, by Miquel Barcelรณ

Arts & Culture
Spain
La Casa dels Clร ssics

Aurea Dicta, by Miquel Barcelรณ

Arts & Culture
Spain

We collaborated with Miquel Barcelรณ, the most renowned Spanish artist of our time, to launch a truly unique art book, Aura Dicta. This exceptional work combines Barcelรณโ€™s distinctive artistry with classical wisdom, making it a one-of-a-kind addition to the world of contemporary art and literature.

We collaborated with Miquel Barcelรณ, the most renowned Spanish artist of our time, to launch a truly unique art book, Aura Dicta. This exceptional work combines Barcelรณโ€™s distinctive artistry with classical wisdom, making it a one-of-a-kind addition to the world of contemporary art and literature.

We collaborated with Miquel Barcelรณ, the most renowned Spanish artist of our time, to launch a truly unique art book, Aura Dicta. This exceptional work combines Barcelรณโ€™s distinctive artistry with classical wisdom, making it a one-of-a-kind addition to the world of contemporary art and literature.

The artist selected 100 aphorisms from the collection and illustrated them to create an exclusive piece of editorial design.
The artist selected 100 aphorisms from the collection and illustrated them to create an exclusive piece of editorial design.
The artist selected 100 aphorisms from the collection and illustrated them to create an exclusive piece of editorial design.

A beautiful project for a worthy cause

Barcelona is home to one of the worldโ€™s most important collections of classical literature, the Bernat Metge Collection. Preserving such a cultural treasure requires substantial funding, so to support its efforts, La Casa dels Clร ssics commissioned three-time Spanish National Arts Prize winner Miquel Barcelรณ to create a unique art book. The project involved revisiting the Aurea Dicta (Latin for โ€˜golden wordsโ€™), reinterpreting 100 aphorisms from this iconic Catalan literary gem and transforming each one into a unique painting.

Project Background

A beautiful project for a worthy cause

Barcelona is home to one of the worldโ€™s most important collections of classical literature, the Bernat Metge Collection. Preserving such a cultural treasure requires substantial funding, so to support its efforts, La Casa dels Clร ssics commissioned three-time Spanish National Arts Prize winner Miquel Barcelรณ to create a unique art book. The project involved revisiting the Aurea Dicta (Latin for โ€˜golden wordsโ€™), reinterpreting 100 aphorisms from this iconic Catalan literary gem and transforming each one into a unique painting.

Project Background

A beautiful project for a worthy cause

Barcelona is home to one of the worldโ€™s most important collections of classical literature, the Bernat Metge Collection. Preserving such a cultural treasure requires substantial funding, so to support its efforts, La Casa dels Clร ssics commissioned three-time Spanish National Arts Prize winner Miquel Barcelรณ to create a unique art book. The project involved revisiting the Aurea Dicta (Latin for โ€˜golden wordsโ€™), reinterpreting 100 aphorisms from this iconic Catalan literary gem and transforming each one into a unique painting.

Project Background

A beautiful project for a worthy cause

Barcelona is home to one of the worldโ€™s most important collections of classical literature, the Bernat Metge Collection. Preserving such a cultural treasure requires substantial funding, so to support its efforts, La Casa dels Clร ssics commissioned three-time Spanish National Arts Prize winner Miquel Barcelรณ to create a unique art book. The project involved revisiting the Aurea Dicta (Latin for โ€˜golden wordsโ€™), reinterpreting 100 aphorisms from this iconic Catalan literary gem and transforming each one into a unique painting.

Project Background

A teaser film made out of our passion for the project

Together with my longtime friend and incredibly talented creative partner in the project, Ferrรกn Lรณpez (ferranlopez.info), we felt compelled to go beyond the brief and leave a distinctive mark on the project by creating a unique teaser film to generate anticipation for the book launch. Thereโ€™s no one better than Ferrรกn to describe it: "The caves and the Mediterranean are a constant in Barcelรณโ€™s art. Together with director Salvador Sunyer we distilled this universe into a cryptic trailer to build-up expectations amongst art fans and publications. Our aim was to evoke the journey of discovery the artist experienced when revisiting the book, so we bought some primitive-looking creatures from La Boqueria market in Barcelona and filmed them under a microscopic lense. Then we found an amazing cave in Girona and filled it with an enigmatic golden light โ€” the title of the volume means โ€˜Golden Wordsโ€™."

The Teaser Film

A teaser film made out of our passion for the project

Together with my longtime friend and incredibly talented creative partner in the project, Ferrรกn Lรณpez (ferranlopez.info), we felt compelled to go beyond the brief and leave a distinctive mark on the project by creating a unique teaser film to generate anticipation for the book launch. Thereโ€™s no one better than Ferrรกn to describe it: "The caves and the Mediterranean are a constant in Barcelรณโ€™s art. Together with director Salvador Sunyer we distilled this universe into a cryptic trailer to build-up expectations amongst art fans and publications. Our aim was to evoke the journey of discovery the artist experienced when revisiting the book, so we bought some primitive-looking creatures from La Boqueria market in Barcelona and filmed them under a microscopic lense. Then we found an amazing cave in Girona and filled it with an enigmatic golden light โ€” the title of the volume means โ€˜Golden Wordsโ€™."

The Teaser Film

A teaser film made out of our passion for the project

Together with my longtime friend and incredibly talented creative partner in the project, Ferrรกn Lรณpez (ferranlopez.info), we felt compelled to go beyond the brief and leave a distinctive mark on the project by creating a unique teaser film to generate anticipation for the book launch. Thereโ€™s no one better than Ferrรกn to describe it: "The caves and the Mediterranean are a constant in Barcelรณโ€™s art. Together with director Salvador Sunyer we distilled this universe into a cryptic trailer to build-up expectations amongst art fans and publications. Our aim was to evoke the journey of discovery the artist experienced when revisiting the book, so we bought some primitive-looking creatures from La Boqueria market in Barcelona and filmed them under a microscopic lense. Then we found an amazing cave in Girona and filled it with an enigmatic golden light โ€” the title of the volume means โ€˜Golden Wordsโ€™."

The Teaser Film

A teaser film made out of our passion for the project

Together with my longtime friend and incredibly talented creative partner in the project, Ferrรกn Lรณpez (ferranlopez.info), we felt compelled to go beyond the brief and leave a distinctive mark on the project by creating a unique teaser film to generate anticipation for the book launch. Thereโ€™s no one better than Ferrรกn to describe it: "The caves and the Mediterranean are a constant in Barcelรณโ€™s art. Together with director Salvador Sunyer we distilled this universe into a cryptic trailer to build-up expectations amongst art fans and publications. Our aim was to evoke the journey of discovery the artist experienced when revisiting the book, so we bought some primitive-looking creatures from La Boqueria market in Barcelona and filmed them under a microscopic lense. Then we found an amazing cave in Girona and filled it with an enigmatic golden light โ€” the title of the volume means โ€˜Golden Wordsโ€™."

The Teaser Film

Documenting the creation of an art book masterpiece

A key component of the launch project was the production of a short documentary film about the creation of Aurea Dicta by Miquel Barcelรณ. To achieve this, we traveled to Paris and spent time in the artistโ€™s workshop, where, alongside director Marc Puig, we captured the unique environment of Barcelรณโ€™s studio and the mesmerizing atmosphere of his atelier.

The Film

Documenting the creation of an art book masterpiece

A key component of the launch project was the production of a short documentary film about the creation of Aurea Dicta by Miquel Barcelรณ. To achieve this, we traveled to Paris and spent time in the artistโ€™s workshop, where, alongside director Marc Puig, we captured the unique environment of Barcelรณโ€™s studio and the mesmerizing atmosphere of his atelier.

The Film

Documenting the creation of an art book masterpiece

A key component of the launch project was the production of a short documentary film about the creation of Aurea Dicta by Miquel Barcelรณ. To achieve this, we traveled to Paris and spent time in the artistโ€™s workshop, where, alongside director Marc Puig, we captured the unique environment of Barcelรณโ€™s studio and the mesmerizing atmosphere of his atelier.

The Film

Documenting the creation of an art book masterpiece

A key component of the launch project was the production of a short documentary film about the creation of Aurea Dicta by Miquel Barcelรณ. To achieve this, we traveled to Paris and spent time in the artistโ€™s workshop, where, alongside director Marc Puig, we captured the unique environment of Barcelรณโ€™s studio and the mesmerizing atmosphere of his atelier.

The Film

Credits

The project team that made this project possible:

Strategy

Jazz Barcelona

Creative Direction

Ferrรกn Lรณpez Eduardo de Felipe

Film Production

Nanouk Film

Film Directors

Salvador Sunyer Marc Puig

Photographers

Lluรญs Tudela Jorge Boleas

Client Service

Arnau Grinyรณ

Credits

The project team that made this project possible:

Strategy

Jazz Barcelona

Creative Direction

Ferrรกn Lรณpez Eduardo de Felipe

Film Production

Nanouk Film

Film Directors

Salvador Sunyer Marc Puig

Photographers

Lluรญs Tudela Jorge Boleas

Client Service

Arnau Grinyรณ

Credits

The project team that made this project possible:

Strategy

Jazz Barcelona

Creative Direction

Ferrรกn Lรณpez Eduardo de Felipe

Film Production

Nanouk Film

Film Directors

Salvador Sunyer Marc Puig

Photographers

Lluรญs Tudela Jorge Boleas

Client Service

Arnau Grinyรณ

Credits

The project team that made this project possible:

Strategy

Jazz Barcelona

Creative Direction

Ferrรกn Lรณpez Eduardo de Felipe

Film Production

Nanouk Film

Film Directors

Salvador Sunyer Marc Puig

Photographers

Lluรญs Tudela Jorge Boleas

Client Service

Arnau Grinyรณ